branding |
January 15, 2019
5 Ways to Market Your Business on a Small Budget
As a small business owner, promoting and marketing your shop is either one of your favorite tasks or one you absolutely dread. It can feel consuming, costly, unproductive and leave...
All news |
January 7, 2019
The Differences Between Advertising, Marketing and Branding
It is common between businesses to use advertising, marketing and branding to convince consumers, clients, stakeholders etc to buy their good and services or invest in the organization. Many people...
Digital Trends |
December 27, 2018
Integrated marketing communications: Why is more important?
According to the American Association of Advertising Agencies Integrated marketing communications is an approach to planning communications that gives your small business the potential to get better results from your...
Digital Trends |
December 20, 2018
7 Steps of Product Development
When developing or launching a new product can often make or break a business, especially if the business is a startup. Some businesses develop only one product while others develop...
Digital Trends |
December 14, 2018
The Role of Market Research in Achieving Business Success
Market Research plays a big role in the overall success of a business and is something that we all know. However, not many organizations realize the importance of it. They...
Digital Trends |
December 13, 2018
Google To Roll Out New Call-to-Action Extension for Video Ads
Google Ads will remove the YouTube call-to-action overlay in January 2019 and will introduce a new CTA extension in its place. The New CTA extension for video ads can be...
Digital Marketing |
December 7, 2018
101 Stats to Understand Affiliate Marketing (Infographic)
Affiliate Marketing is the process of earning a commission by promoting other people’s producsts. There are a lot of succesfful affiliate marketers that have been making their living out of...
Digital Marketing, Social Media |
December 6, 2018
How Businesses Use Instagram Stories – 30 Case Studies (Infographic)
Companies use Stories to bring their brands closer to the customers. Whether it’s a product promotion, an inside look, or a how-to video, by sharing this content brands take users...
Digital Marketing |
December 4, 2018
Consumer Behavior: The evolution of Digital Marketing
Digital Marketing is a part of our lives. It is in smartphones, tablets, PCs. Even if no one was even close to this field now everyone cares for their brand...
branding |
November 28, 2018
5 Top Benefits of a Strong Brand
There are many benefits of building and maintaining a strong brand. Here are top five benefits you can expect to see when you have a strong brand. Customer Recognition If...