Digital Marketing |
March 30, 2020
Digital Marketing in the wake of Covid-19 outbreak
In the wake of the Coronavirus (COVID-19) many companies had to cancel their events. Considering that many companies allocate large amount of their budgets to trade shows, now is more...
Digital Trends |
March 26, 2020
Stay Close To Your Customers During the Covid-19 outbreak
We are all facing the reality of living with Coronavirus (Covid-19). While there are many uncertainties relating to the disease, one thing is clear and this is the impact on...
Digital Marketing |
February 21, 2020
Digital Marketing in the Gaming Industry
Digital marketing is a requisite in the gaming industry. The gaming industry produces digital products, so it is easy to use different digital marketing techniques in the gaming industry. You...
Digital Marketing |
February 6, 2020
Digital Marketing Trends for 2020
Digital marketing is continue to evolving. Digital marketers need to be constantly on the look out for trends that will shape the industry for the next months. In 2019 we...
branding |
January 9, 2020
How To Build a Strong Brand Equity
Brand equity is the value of customers’ perceptions of your brand. Indeed, negative brand equity can mean misalignment between your brand and consumer opinion. This can ultimately hurt profits if...
All news |
December 17, 2019
Types of Marketing That You Should Be Aaware
All marketing has three core elements. Content: This is the medium your message takes. Examples are print ads TV commercials, digital ads, blog posts, videos, flyers, social media posts, speeches...
Digital Marketing |
December 9, 2019
How To Build Digital PR Strategy
Years ago, there was no such thing as traditional PR or Digital PR Agency, it was simply PR agency. The main focus want on offline earned media and now the...
branding |
December 3, 2019
These Branding Mistakes Could Be Costing You Money
Brand is the soul of your business. It encapsulates everything you want to communicate to your customers. The hard part is to evolve your customers over time so they also...
All news |
November 26, 2019
Why you need to market to existing clients
Do you ever wonder why you need to market to existing clients? Marketing is something every business needs to do, if they want to grow and you might wonder why...
Digital Marketing |
November 20, 2019
How to Drive Traffic To Your Small Business Website
Driving traffic to your website is critically important if you are a serviced based business. It is hard to rank well in the search engines since you are competing against...