The amount of consumers accessing the web via mobile devices outweighs the desktop users. These days is not just enough to be “mobile friendly. Nowadays, mobile marketing plays a vital role for businesses of all sizes in reaching their target audience on various devices.
The number of active smartphone users has surpassed the one billion mark and, according to research, people check their phones 80 times on average within 24 hours. This, in turn, gives marketers an excellent opportunity for advertising.
Being early adopters of this marketing trend gave many renewed brands a tremendous advantage over their competitors. Our friends from App Geeks has created the infographic below where you can learn their mobile marketing campaigns, as well as many interesting facts that you didn’t know about the mobile takeover.