Digital Marketing |
March 28, 2018
How to Design a Brand Identity
Just like your personal identity makes you uniquely you, your brand identity is the special sauce of your business that sets you apart from every other in your industry. But...
Digital Marketing |
March 22, 2018
10 Easy Ways to Write Better Blogs
Is your blog lacking that sparkle that makes audiences come back for more? 10 tips that will help you write better blogs. 1. Use Real Life Situations Ask your clients...
Digital Marketing |
March 19, 2018
7 Marketing Trends to watch in 2018
What your customers want, how your customers think, and how your customers interact with each other are all changing—constantly. Each year in the digital age, we see the rise and...
Digital Marketing |
March 13, 2018
What is Digital Marketing? [infographic]
Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective...
![Ad Link - Understanding PPC Model by Google [Part 6]](https://paprikaads.com/wp-content/uploads/2018/02/Pay-Per-Click-420x280.jpg)
Digital Marketing |
February 22, 2018
Ad Link – Understanding PPC Model by Google [Part 6]
Ad Link – Understanding PPC Model by Google [Part 6] Here is our last part of Understanding PPC Model by Google whereas the last part will be about the Ad Link. ...
![Behavioural Targeting - Understanding PPC Model by Google [Part 5]](https://paprikaads.com/wp-content/uploads/2018/02/ppc2-420x280.jpg)
Digital Marketing |
February 14, 2018
Behavioural Targeting – Understanding PPC Model by Google [Part 5]
Behavioural Targeting – Understanding PPC Model by Google [Part 5] Don’t avoid conversational searches: Analyse conversational phrases as people would type it naturally, a single broad match keyword can contain...
![Effective Web Design - Understanding the PPC model by Google [Part 4]](https://paprikaads.com/wp-content/uploads/2018/02/ppc3-420x280.png)
Digital Marketing |
February 12, 2018
Effective Web Design – Understanding the PPC model by Google [Part 4]
Effective Web Design – Understanding the PPC model by Google [Part 4] Expand your Websites Utility: Once someone has landed on your website, include things your competitors don’t have. This will...
![Contextual Advertising, Display Ads - Understanding PPC model by Google [Part 3]](https://paprikaads.com/wp-content/uploads/2018/02/ppc4-420x280.jpg)
Digital Marketing |
February 9, 2018
Contextual Advertising, Display Ads – Understanding PPC model by Google [Part 3]
Contextual Advertising, Display Ads – Understanding PPC model by Google [Part 3] Remarketing Remarketing describes methods for contacting the visitor after they have used your website – This option that...
Digital Marketing |
February 7, 2018
Search and Web Analytics: Understanding the PPC model by Google to run your small business [Part 2]
Understand Your Search and Web Analytics In the previous post, we talked about PPC tips in order to run your small business successfully. In this post and the following posts, we will...
![Understanding the PPC model by Google to run your small business [Part 1]](https://paprikaads.com/wp-content/uploads/2018/02/ppc1-420x280.jpg)
Digital Marketing |
February 5, 2018
Understanding the PPC model by Google to run your small business [Part 1]
Understanding the PPC model by Google to run your small business Not everyone is aware how does PPC model by Google works. Bellow, you will find the information you need...