Facebook might remove like counts similar to what is being tested on Instagram. Facebook confirmed to TechCrunch that is considering removing like counts but no further information was provided. Unlike Instagram’s test of removing like counts, which is currently live in several countries, Facebook has not yet rolled this change out to its users. The change of hiding like...

What is a Facebook Story? Facebook Stories are a visual content; it can be a picture or a video, whose primary attributes are their brevity and their disappearance from the social network within 24 hours after having been published .It should be noted that the “Story” was a format initially started on Snapchat that gave this social network a big popularity. Benefits of Facebook...

‘Stories’ will be available to all pages in order to increase the usage of the feature. There’s no doubt that Stories on Facebook have been struggling to make their way when you compare the same feature on Instagram or Snapchat. However, Facebook is not going to give up on Stories but will make the feature more widely available. Now pages, in addition to...

80% of Small Businesses Use Facebook for Marketing, New Survey Says About 80% of small business owners use Facebook for marketing, according to a recent study. That makes Facebook the most popular tool for small business marketers in the digital world and beyond. It’s more popular tool than any other social channels like Twitter and Linkedin and traditional advertising...

Facebook: Blocking Ads From Pages That Share Fake News Facebook continues to ban pages from advertising on the platform if they have a history of repeatedly sharing of fake news. Previously, the company wouldn’t allow ads on its network if they linked to fake news. That is still in effect but now is clearing going a step further. The new updates should help prevent fake news...

Infographic: Why Use Infographics in Digital Marketing?   The use of Infographics is a trend that’s changing how we share, curate and organise online information. An infographic is an efficient way of putting together images, text and design to create a content that tends to shared across a wide range of online platforms. If you are sure whether or not to integrate them...

How to Find the Right Social Influencer for Your Brand? As more and more customers turn to social media to direct their buying decisions, online content and social conversations have a huge impact on how and what people choose to buy. Marketers now, have seen a declined effectiveness of mass marketing campaigns as customers are not rely on a traditional marketing campaigns. Many...

Facebook is Going to Run Ads in the Middle of Videos Facebook will begin testing ads in the middle of videos on its platform. This will help media companies and the social network, generate revenue from their growing video audience. The company has already been testing the ads for it’s live-streaming product, Facebook Live, but this will be also extended into regular videos...

Digital Marketing for Real Estate Agents Our series of “Digital Marketing in X industry” will today discuss how can Real Estate agents can use digital channels and implement their own Digital Marketing Strategy. – Local SEO It is important to rank high in Google whenever someone executes a local search query. Google’s answer to Local SEO is: Google My...

How to Optimise your Facebook Page? There is no doubt that Facebook is the most recognised social network for marketing activities. If you are one of those who are using Digital Marketing Strategies to promote their business then you have probably realised how important is the online presence to connect with clients. With most companies using Facebook to promote products and...