Why Landing Pages are More Important than your Homepage? Many companies are creating Landing pages for their campaigns instead of using their homepage. Landing pages have the power to maximise conversion of leads when using inbound marketing techniques such as SEO, Adwords, and Social Media to drive visitors to their site. If your are focusing on the following: [dt_list...

L is for your Local Marketing “87% of people who search for a local business call or go to that type of local business within 24 hours” If you are a small business owner, you might think that you can’t market your business the way that the large business do. However, there’s nothing to worry about. If you are a local business you can brand yourself locally and be...

How to Use Instagram for your Business Instagram is a rapidly-growing photo sharing community, which can benefit your business’s exposure. Many businesses are using Instagram as part of their Online Marketing Strategy. Although, it is really hard to get noticed and get as many followers as you can, key to success, is to share unique content from your business.   Show your...

  7 Social Media Marketing Tips for Businesses Did you just start with Social Media Marketing Strategy or Digital Marketing but don’t know how to influence or you worry that no one is yet know your business? Don’t worry. Successful people started from 0! In the Media world, there are a lot of Social Media Channels, but you don’t have to be on all of them. The...

Why Email Marketing? Email Marketing is an essential element for your Digital Marketing Strategy. It is one easy and inexpensive way to reach your customers any time. However, it is required big responsibility as people they do not really give away their email addresses and you need to pay attention to your audience with the right email marketing campaign. Keep in mind you want...

Paprika Media has been a reliable Google Partner providing its services for leading brands and organisations. Our partner badge is in the footer of every page on our site and it is linked directly to our Partner page. What does it mean to be a Google Partner? Google Partners have proven their knowledge in all things Adwords and can successfully manage PPC Campaigns. Also, they must...

Many business underestimate PPC Advertising. What we can tell here at Paprika Media, is that they are missing out! The reason that many businesses think that PPC campaigns do not work is because they think it will result in a general waste of money and that will not produce results. This can only be happened only if there is not a well-structured PPC Planning. Paprika Media tries...

Digital Marketing is important for those who want to have a successful business online. If you want to kick-start your career in Digital Marketing, you need to understand consumer’s behaviour and actions. It’s easy to say a digital strategy is needed. However, you need to start with it. First of all, you need to consider your online plan and how to make use of the tools that are...

Ever wonder how to get your business found online?  If your answer is yes, then you just have to think that having your business online can be a benefit of finding customers and sell your services. However, there are millions of websites out there and can be very hard to get noticed. To be successful online you need to follow a marketing strategy. The reality is that if you don’t...