Facebook in an attempt to compete with TikTok — a new short-form video format on Instagram — is launched to users the new feature Instagram Reels. Reels allows users to record and edit short-form videos with audio and music soundtracks — as users already do on TikTok. Facebook first started testing Reels with users in Brazil in November, before rolling out in the last few months to...

Social media marketing it can be complicated. Once you started to really handle one platform your target audience has moved on to the next “big” thing. This is proved to be true especially if your target audience is young people. These days, the place that most likely you find teens hanging out online is the new sharing platform called Tik Tok. It is one of the fastest...

Have you got 15 minutes in your day to spend and grow your business? Below you will need ideas to grow your social presence and do your magic things during those quick moments of the day so to help you keep growing your business. Make a list of what social sites are bringing you the most traffic You can find this report by going on your Google Analytics and following the steps in...

International marketing is very different from domestic marketing. There are many things to deal with while doing international marketing rather marketing on a local country. The following are some of the tips to consider when making any international marketing decisions. Cultural Factors It is important to think about cultural factors. This is because of language, taste, regional...

What is emotional branding? At the time where people are more vocal than ever about their feelings trying to implement emotions into a brand strategy seems like a nightmare of a task. It is not difficult as it seems. Few companies can really see success. Emotional branding has emerged because companies have realized that people are tired of being sold to. It is more effective to...

Email marketing is tricky and getting people to subscribe to your list is another thing to discuss! Getting them to stay on your list and interact with your content is a whole challenge! If you have been already got a lead collection method in place you may be wondering what to send to your email list. Here are some of the types of emails that you can send to your subscribers and...

Trying to come up with an idea isn’t easy. You are probably familiar with “What shall I write today about?”. We wish ideas come to us easily, content marketing ideas through come even less easily. Here are 27 content ideas to keep you writing for you audience!

Building a brand is not something that happens overnight. It’s something that evolves over time and will continue to evolve as your business grows. In order to initially build a brand there are some steps that could help and set you apart from your competitors. You can find some of the steps below. 1. Be clear about your story The first is to get clear on your story. Stories give a...

The coronavirus pandemic is a health crisis that is something we’ve never seen before. Therefore, it’s no surprise that it came with disruptions to the supply chain and we have seen empty shelves at grocery stores, and stress on Amazon’s warehouses. In times like these, you need to be able to respond to change in real time. First of all marketers need to step back and evaluate...

Millions are currently quarantined and living in a continual state of the unknown. During this chaotic time, what exactly is the posting protocol on social media? As the world in now on social distancing, social media provides a platform for digital connections. Here are 5 social media content suggestions for your brand, right now. Share your story If you are open to getting...