Facebook in an attempt to compete with TikTok — a new short-form video format on Instagram — is launched to users the new feature Instagram Reels. Reels allows users to record and edit short-form videos with audio and music soundtracks — as users already do on TikTok. Facebook first started testing Reels with users in Brazil in November, before rolling out in the last few months to...

Instagram Stories – Instagram is one of the newer social media sites. With a billion users as of June 2018, it is also one of the most popular. What makes it so attractive for users and businesses is that the content is visually based. As a product vendor, this gives you a much more effective way of highlighting how great your items really are. As they say, a picture is worth...

With over a billion users, Instagram is officially at the forefront of the social media marketing world.  For many years, Facebook has been the main platform for social media marketing. Recently, though, Instagram has not only caught up, but continues to steadily advance past the competition. Providing valuable content to your Instagram account is what your audience needs in order...

Companies use Stories to bring their brands closer to the customers. Whether it’s a product promotion, an inside look, or a how-to video, by sharing this content brands take users to a shoppable page, another social platform, a blog post, or a campaign page. More than 30 other case studies are waiting for you in the infographic below. All you have to do is scroll down and take a...

Instagram has a tool that will let users download a copy of everything they’ve shared to the network. The tool, which can be accessed, is currently only able to be used on desktop browsers. Access via iOS and Android will be available in the future. Users can request a copy of their data using the tool, which can be sent to them withing 48 hours via email. The email will...

Shopify on Instagram Feature is Rolling Out Just in Time of Holiday Season Shopify announced that will roll its “Shopping on Instagram” feature to thousands of more merchants. Selected merchants can choose if they would like to take part or not in this program, as is still under testing condition. Those who choose to connect their Shopify catalog with Instagram can...

How to Find the Right Social Influencer for Your Brand? As more and more customers turn to social media to direct their buying decisions, online content and social conversations have a huge impact on how and what people choose to buy. Marketers now, have seen a declined effectiveness of mass marketing campaigns as customers are not rely on a traditional marketing campaigns. Many...

Instagram blocks offensive words out of users’ comments It was July, earlier this year when Instagram rolled out an update for high-profile users to filter specific words out of their comments section. Today, company lets everyone to use this filter by defining words or emojis that they find offensive and ask Instagram to automatically block comments containing these words or...

How to Use Instagram for your Business Instagram is a rapidly-growing photo sharing community, which can benefit your business’s exposure. Many businesses are using Instagram as part of their Online Marketing Strategy. Although, it is really hard to get noticed and get as many followers as you can, key to success, is to share unique content from your business.   Show your...

  7 Social Media Marketing Tips for Businesses Did you just start with Social Media Marketing Strategy or Digital Marketing but don’t know how to influence or you worry that no one is yet know your business? Don’t worry. Successful people started from 0! In the Media world, there are a lot of Social Media Channels, but you don’t have to be on all of them. The...