Digital Marketing for Hospitality Industry While travellers plan their trips to make the most of their stays, travel marketing experts need to plan their digital budgets and strategies. To make the best decisions, travel marketers need to know the latest trends and tactics for successful marketing. Your Website Website is the first thing someone should invest his money. This is...

Digital Marketing in Healthcare Industry   Digital Marketing is playing a vital role in every industry. Medical practices or healthcare industries are no different. Digital Marketing includes more or less, social media marketing, search engine marketing, content marketing and mobile marketing. In these categories is where healthcare industry should start building upon to their...

How to Engage your Visitors & Take Actions on Your Site Providing valuable offers to your visitors is not difficult but to make your visitor click and engage with your content is somehow not that easy! A simple CTA (Call-to-action) button is not attracting anyone anymore. But in order to catch his eye let’s see what you can do!  Free Trials By offering free content to...

Optimize your Blog Posts for SEO If you are running a blog you can understand how important is for your posts to be search engine friendly. Bellow we are suggesting SEO tips to help your blog get noticed. Keyword Research Keyword Research is an essential for on page optimization. Google Adwords Keyword Tool can be a great tool for your blog. It allows you to find keywords related...

Twitter Introduces new Features for Businesses Twitter announced three new features for all companies. In July, selected brands they were informing via the profile page when they are most responsive on the platform. Now, the feature is rolling out to all companies. Twitter’s new updates, includes a larger Direct Message Button which makes it easier for users to know if the...

Inbound Marketing: Why Does it Matter? Inbound marketing is the new normal. If you provide value to customers first, they will respond by returning that value back and do business with you. How to get started? First, you need to know what inbound marketing is. Inbound, is anything that provides value to your target customer without asking anything from them in return. There many...

Instagram blocks offensive words out of users’ comments It was July, earlier this year when Instagram rolled out an update for high-profile users to filter specific words out of their comments section. Today, company lets everyone to use this filter by defining words or emojis that they find offensive and ask Instagram to automatically block comments containing these words or...

How to run a successful Facebook Contest Every business that has a Facebook page wants to have thousands of likes! Getting them for free is..impossible! Obtaining likes through advertising is possible but..it can be expensive. Contests on the other hand can be equally effective and not that expensive! If you want to run a Facebook contest and you want to succeed, here are some of...

HTTP Connections will be marked as insecure by Google Chrome HTTP might be finally die. Chrome’s security team announced that the browser will start marking websites that use plain HTTP connections for webpages that contain passwords and credit card details, as insecure to protect its users. This update it is planned to roll out in January 2017. The warning will appear in the...

Google AdWords: Campaign Groups & Performance Targets Campaign groups have been announced by Google AdWords. This new feature is to help you track your AdWords performance, campaign groups and performance targets. How to access? Create a campaign group: You can access this new feature from the left sidebar in AdWords. The set up is simple, and it’s possible to add multiple...