Why Is Digital Marketing So Important for an eCommerce Business? I truly believe that the day when Steve Jobs introduced the first iPhone, was when Digital Marketing became a lot more challenging and.. fun! Users are no longer consuming content while sitting but, they’re doing it on the go or while multi-tasking. We’re  missing a lot of things because we are constantly...

Email Marketing is the most powerful form of Online Marketing. But in order to run an email marketing campaign, it is necessary to understand how email marketing works. Nothing is more important than ensuring emails are delivered and opened. Steps to Avoid SPAM Folder for your Email Marketing Campaigns Avoid Purchased Lists Purchased lists are there just to devastate your...

The 5 Most Important Marketing Aspects to succeed   Before you business begins its marketing strategy, it’s always important to do a little research first. You want to make sure that anything you invest in has a specific outline, goal, and anticipated ROI. But let’s take a look at the 5 most important aspects of successful marketing for any business. Define your...

4 Tips Using Digital Marketing for the Holiday Season For retailers, the holiday season is the craziest time of the year. On Black Friday and Cyber Monday, most of the shoppers will be shopping from the comfort of their own homes. This is where the digital marketing advertising becomes essential. Bellow we are providing four digital marketing strategies to meet your...

‘Stories’ will be available to all pages in order to increase the usage of the feature. There’s no doubt that Stories on Facebook have been struggling to make their way when you compare the same feature on Instagram or Snapchat. However, Facebook is not going to give up on Stories but will make the feature more widely available. Now pages, in addition to...

Video Marketing: The first video published in 1995 and people would never have thought that this will be the most powerful marketing tool. Today, video content is a cornerstone of the world wide web and online video by 2019, will completely take over the Internet. Our friends at Website Builder team, show you why videos are praised as the future of the marketing and help you keep...

Facebook Video: Five Key Metrics for Measuring success Facebook video has become a powerful content type for social marketers. In fact, Facebook video has become such an important part of social marketer’s content strategy. In this post we are going to present video-specific metrics that will you to measure and optimize your video content. View-through rate This metric...

Shopify on Instagram Feature is Rolling Out Just in Time of Holiday Season Shopify announced that will roll its “Shopping on Instagram” feature to thousands of more merchants. Selected merchants can choose if they would like to take part or not in this program, as is still under testing condition. Those who choose to connect their Shopify catalog with Instagram can...

80% of Small Businesses Use Facebook for Marketing, New Survey Says About 80% of small business owners use Facebook for marketing, according to a recent study. That makes Facebook the most popular tool for small business marketers in the digital world and beyond. It’s more popular tool than any other social channels like Twitter and Linkedin and traditional advertising...

Facebook is making it easier for brands to retarget people with ads on Facebook based on their offline activities aka how those people come into contact with a brand in the real world. Last month, Facebook reported that was testing a new way for advertisers to target people who had visited their brick-and-mortar locations. Now, the social network is officially rolling out that...