Digital Marketing for Hospitality Industry While travellers plan their trips to make the most of their stays, travel marketing experts need to plan their digital budgets and strategies. To make the best decisions, travel marketers need to know the latest trends and tactics for successful marketing. Your Website Website is the first thing someone should invest his money. This is...

Optimize your Blog Posts for SEO If you are running a blog you can understand how important is for your posts to be search engine friendly. Bellow we are suggesting SEO tips to help your blog get noticed. Keyword Research Keyword Research is an essential for on page optimization. Google Adwords Keyword Tool can be a great tool for your blog. It allows you to find keywords related...

Twitter Introduces new Features for Businesses Twitter announced three new features for all companies. In July, selected brands they were informing via the profile page when they are most responsive on the platform. Now, the feature is rolling out to all companies. Twitter’s new updates, includes a larger Direct Message Button which makes it easier for users to know if the...

Inbound Marketing: Why Does it Matter? Inbound marketing is the new normal. If you provide value to customers first, they will respond by returning that value back and do business with you. How to get started? First, you need to know what inbound marketing is. Inbound, is anything that provides value to your target customer without asking anything from them in return. There many...

Instagram blocks offensive words out of users’ comments It was July, earlier this year when Instagram rolled out an update for high-profile users to filter specific words out of their comments section. Today, company lets everyone to use this filter by defining words or emojis that they find offensive and ask Instagram to automatically block comments containing these words or...

How to run a successful Facebook Contest Every business that has a Facebook page wants to have thousands of likes! Getting them for free is..impossible! Obtaining likes through advertising is possible but..it can be expensive. Contests on the other hand can be equally effective and not that expensive! If you want to run a Facebook contest and you want to succeed, here are some of...

Behavioral targeting is coming to Snapchat Behavioral targeting is coming to Snapchat. This means that advertisers will be able to target users based on their activity. According to Business Insider: [dt_quote type=”blockquote” font_size=”normal” animation=”none” background=”plain”] “What that means is if users were heavy consumers of...

Motion Stills: Google’s new iOS app for GIFs If you are one of those who love and use GIFs then you will probably like Google’s iOS app, Motion Stills! Google is releasing Motion Stills, which is an iOS app, and is acting as a virtual operator for Apple’s Live Photos. So, what this app does, is that you capture a short video and then a video stabilization...

Submit your Startup on our Blog If you are looking to submit your startup, you probably on the research to find directories and review sites. Here’s the good news!! Paprika Ads, is always on the lookout for fresh content. We are more than happy to share with our audience and friends about your event or business! If you want us to write about your event or business simply...

5 ways to Optimize your Facebook Ads So, you have been using Facebook ads for a long time now? Do you actually see any leads? Can you see any success with your Facebook ads? Many questions can go through someone’s mind, while advertising online. In this blog entry will discuss some of the optimization tips that can help you see success with your Facebook Ad account. Question:...